Blum, the leading crypto ecosystem built for Telegram and backed by Binance (YZi) Labs, has officially launched Trading Epoch of its User Earn Programme – the most ambitious chapter yet in its mission to make crypto simple, social, and rewarding.
After record-breaking growth, millions of new users, and a wave of community-driven innovation, Blum Trading Epoch marks a new era: one focused on real activity, real rewards, and real ownership inside Telegram.
From Viral Momentum to a Movement
When Blum first launched on Telegram in mid-2024, it flipped the script on how people trade. Blum turned everyday users into active traders – launching tokens on memepad, joining tribes, and earning rewards in a way the crypto world hadn’t seen before.
Since then, the Blum community has become one of the fastest-growing ecosystems in Web3, with nearly 100 million users, more than 40 million connected on-chain wallets, and more than 400,000 tokens launched across its flagship products – from Memepad and the Blum Trading Terminal and Bot, to the new Perpetual Futures tool that brings advanced trading directly into Telegram.
Backed by Binance (YZi) Labs and built natively on Telegram, Blum has shown what happens when crypto meets culture – where trading feels like participation, not speculation.
Gleb Kostarev, Co-Founder & CEO of Blum, stated: “Blum has proved the power of building inside Telegram. Trading Epoch is where the Blum ecosystem turns into a true economy. We’re moving from viral growth to lasting value – rewarding people with real token value not just for clicks, but for real trading actions inside Blum.”
Blum Trading Epoch: Where Trading Meets Earning
At the heart of The Trading Epoch is a simple yet powerful system: Every action inside Blum – trading, referring friends, or completing tasks – earns users Trade Points (TP). Unlike other points, TP is limited in amount, and will be convertible to BLUM token.
- •Trade-to-Earn, Reimagined – Spot, Memepad, and Perps activity now earn Trade Points (TP) automatically. Every trade counts, every move matters.
- •Quests That Count – Partner Quests, Social Quests, and new Product Quests guide users to explore more of the Blum ecosystem – from trying Perps to inviting friends.
- •A Smoother Experience – The refreshed page and TP progress dashboard make it easier than ever to see rewards build up in real time. When your TP bar reaches 100%, your TP automatically convert to $BLUM tokens.
Whether you’re trading Perps, launching a token, or simply inviting your friends to Blum Ecosystem, Trading Epoch turns every action into real value.
Trading Without Boundaries
Blum remains the only major trading platform built entirely inside Telegram – no downloads, no extensions, no barriers. It combines CEX-level performance with DEX transparency, giving users the power to trade Spot, Perps, and tokens directly within chat.
Perpetual Futures now live on 28 leading assets – including ASTER, HYPE, TWT, and BNB – users can go long or short, set take-profits and stop-losses, and manage positions without ever leaving Telegram.
And with the recent launch of Blum TradeHub, a web-based trading terminal supporting multi-chain trading across TON, Solana, and BNB Chain, Blum’s ecosystem now spans both chat and web – giving traders ultimate flexibility wherever they are.
Blum Trading Epoch ties it all together – uniting seamless product experiences with a transparent, rewards-driven system that recognises every real trading action inside the Blum ecosystem.
Kostarev added: “Trading Epoch is the next evolution of Blum’s journey – a unified ecosystem where every trade, quest, and connection counts. From Telegram to the web, we’re making crypto trading simpler, fairer, and more rewarding for everyone.”
About Blum
- •Blum is building the future of crypto trading – right inside Telegram. Founded by former leaders from Binance, Trust Wallet, and Red Bull, and backed by Binance Labs, Blum has grown to more than 95 million users and $270 million in trading volume in just over a year. The platform was the first to fully embrace Telegram’s mini-app framework, making advanced trading tools accessible to anyone, anywhere – without downloads, seed phrases, or complex onboarding.
- •Blum’s mission is to redefine how trading works: faster, simpler, and more transparent. Its product ecosystem already includes a Telegram-native trading bot, viral Memepad token launchpad, and an advanced trading terminal, now joined by perpetual futures. The roadmap also features staking, wallets, token launch tools, and integrations with payment partners including Paybis, Aeon, and Alchemy Pay – expanding access and utility for users across LATAM, SEA, CIS, Turkey, and other high-growth regions.
- •Every day more than 700,000 users trade via Blum’s Telegram bot, attracted by its one-tap execution, frictionless UX, and native support for the TON blockchain. The platform combines the speed of a centralized exchange with the transparency and security of on-chain execution, using MPC wallet technology and built-in Sybil detection to protect users.
- •Recognised by Binance Square and Cointelegraph as one of the top Telegram-based projects, Blum is trusted by its community, transparent in its product design and economics, and transformative in its ambition: to turn Telegram from a messaging app into a global trading layer for the next generation of crypto users.
Media Contact Information
BLUM
pr@blum.io