As of September 2025, BlockDAG has raised over $412 million in its presale, sold over 26.4 billion coins, and delivered a staggering 2900% ROI since Batch 1. Now in Batch 30, the current coin price is $0.03, although users can still access it at $0.0013 during the discounted window.
By securing an official multi-year deal with BWT Alpine F1® Team, BlockDAG (BDAG) is moving beyond typical whitepapers and roadmaps. It is showing up on racetracks, fan simulators, tech conferences, and inside real‑world conversations.
On the other hand, Bittensor (TAO) has fallen 23% in the last month, fluctuating between $460 and $480, with technical traders split on its next direction. This clear difference sets the stage for an important question many buyers are asking: what crypto to invest in right now?
BlockDAG’s Branding Power: Real‑World Touchpoints That Matter
BlockDAG’s partnership with the BWT Alpine F1® Team is more than a logo placement. The agreement places the Layer‑1 blockchain into the core physical ecosystem of Formula 1®, bringing it face‑to‑face with millions of global fans. From interactive fan zones and simulators to live driver appearances and developer hackathons, this isn’t virtual hype; it’s experiential marketing.
The cryptocurrency market is flooded with coins that promise speed, scalability, or reduced gas fees. But BlockDAG’s strategy is different. Instead of preaching to the choir of blockchain purists, it’s entering mainstream culture through sport and entertainment.
Formula 1® is not just a motorsport; it’s a high‑visibility brand magnet. Aligning with that gives BlockDAG consistent exposure in front of non‑crypto natives: the people who will make or break the next mass adoption wave.
This visibility is also strategic. The launch event coincided with Token2049 and the Singapore Grand Prix, reaching both Web3 insiders and mass‑market spectators simultaneously. For long‑term buyers wondering what crypto to invest in, visibility like this can drive user curiosity, wallet downloads, and eventual usage, all without relying on short‑term speculation.
Bittensor: Volatility in the Shadow of AI Hype
Bittensor (TAO) has had an impressive story in 2024–2025, gaining traction through its AI subnet framework, staking architecture, and efforts to become EVM‑compatible. Over the last month, TAO has declined by nearly 23%, and technical indicators such as RSI and MACD are sending mixed signals.
The upcoming halving event may provide temporary support, and short‑term traders are looking to play the volatility. A cautious price prediction suggests that while TAO may experience a rebound if liquidity improves, the risks of further decline remain high if AI‑token sentiment weakens.
However, for long‑term holders or anyone seeking the best crypto to buy now, TAO’s chart is starting to look unreliable. The lack of a branding strategy, minimal public engagement, and focus on purely technical milestones make it harder for Bittensor to convert beyond its developer base.
Even within the AI narrative, newer projects are beginning to compete with similar infrastructure claims. Without consistent media coverage or user‑centric marketing efforts, TAO runs the risk of becoming just another high‑volatility trade, rather than a scalable product.
What Crypto to Invest In: Brand, Utility, and Trust
For anyone asking what crypto to invest in, there are three key factors to consider: brand recognition, real‑world use, and trustworthiness. BlockDAG scores on all three.
The $412M+ presale is a testament to buyer trust. The 2900% ROI since Batch 1 confirms buyer confidence. The multi‑year deal with BWT Alpine F1® delivers branding. And its DAG‑based infrastructure brings the tech fundamentals for scalable, high‑speed dApps.
TAO’s recent drop and uncertain chart behavior might attract day traders but long‑term growth requires more than technical whitepapers. It requires community, visibility, and conversion funnels that bring new users into the ecosystem.
CryptoRank and CoinMarketCap both continue to feature BlockDAG among the top crypto gainers, not just for its price action but for its unique approach to market entry. With over 26.4 billion coins sold and growing global media coverage, BlockDAG is entering a stage where brand trust begins to rival its technical capabilities.
Final Insight
In the current climate, where retail buyers are overwhelmed with layer‑1 launches, AI hype, and tokens with no face, BlockDAG stands out with real utility and presence. Its partnership with BWT Alpine F1® is not a one‑day campaign, it’s a sustained strategy to show up at every major touchpoint where crypto conversations are happening.
Bittensor has undeniable technological merit, but the lack of mass branding, paired with volatile price swings, makes it a high‑risk option for long‑term holders. In contrast, BlockDAG’s accessible pricing, global visibility, and long‑term narrative make it a strong answer to the question so many are asking: what crypto to invest in right now?
Presale: https://purchase.blockdag.network
Website: https://blockdag.network
Telegram: https://t.me/blockDAGnetworkOfficial
Discord: https://discord.gg/Q7BxghMVyu