A Landmark Moment for XRP in Traditional Finance
Canary Capital’s XRP ETF (XRPC) was announced with a billboard in New York’s iconic Times Square, marking a significant moment in cryptocurrency history. This prominent display in one of the world's most important financial centers underscores XRP’s growing legitimacy and adoption within traditional finance. The visual spectacle of XRPC shining in the heart of New York serves as a powerful signal of the expansion of crypto investment products, which are increasingly integrating into the traditional financial landscape. This development signifies that XRP is transitioning beyond cryptocurrency exchanges to confidently enter the public financial arena.
The debut of Canary Capital’s XRP ETF on such a prominent stage is a strategic move designed to attract institutional investors who are seeking regulated exposure to digital assets. As a trusted gateway for traditional investors, ETFs contribute to increased liquidity, broader adoption, and enhanced credibility, thereby positioning XRP for wider acceptance among both retail and professional market participants. This highly visible event also reinforces XRP’s narrative of resilience and innovation, particularly as other issuers like Franklin Templeton and Bitwise are expected to launch their own ETFs in the near future.

The XRP ETF: A 360x Market Leader
Data revealed by Moonkie, an on-chain metrics provider, confirms the substantial institutional growth of Canary’s XRP ETF. The fund is currently 360 times larger than the Solana ETF, which is also managed by the same company. This considerable difference in scale highlights XRP’s increasing prominence within the cryptocurrency investment ecosystem and signals a notable shift in investor preferences.
This growth trajectory reflects a rising level of confidence in XRP and a broader trend towards diversification within cryptocurrency ETFs. Analysts attribute XRP’s surge to its established role in facilitating cross-border payments and its progress toward regulatory clarity, making it an increasingly appealing option for institutional investors seeking scalable, real-world blockchain solutions.
In contrast to Solana, which has encountered challenges related to network performance and congestion, XRP’s inherent stability and liquidity make it a preferred choice for large-scale ETF offerings. The daily trading volume and capital inflows for the XRP ETF significantly surpass those of its Solana counterpart, emphasizing its dominant position in this market segment. This suggests that Canary’s XRP ETF Institutional Growth is setting new benchmarks for influence and size within the dynamic crypto investment landscape.
The information presented in this article is for informational purposes only and should not be interpreted as investment advice. The cryptocurrency market is highly volatile and may involve significant risks. We recommend conducting your own analysis.

