Grant Cardone's Cardone Capital announced a $10 million Bitcoin purchase on Twitter during a market dip, expanding their hybrid real estate-crypto model on October 2025.
The purchase signifies confidence in Bitcoin despite market volatility and illustrates Cardone's strategy to leverage real estate cash flows for cryptocurrency investments, aligning with broader trends of institutional crypto adoption.
Strategic Acquisition and Investment Philosophy
Cardone Capital has purchased an additional $10 million in Bitcoin as the cryptocurrency's value dipped below $92,000. This move aligns with the firm's strategy to integrate Bitcoin into its real estate model, enhancing its diversified investment portfolio.
Founder and CEO Grant Cardone emphasized that the firm remains committed to long-term holdings of both real estate and Bitcoin. Cardone announced the purchase via his Twitter account, illustrating confidence in Bitcoin's potential.
The investment increases Cardone Capital's Bitcoin holdings to $300 million, reinforcing its hybrid asset strategy. This acquisition reflects the company's intention to leverage market conditions for strategic asset accumulation.
Financial Implications and Market Positioning
The financial implications include a solidified treasury position that combines real estate's stability with Bitcoin's growth potential. This contrasts with traditional funds that focus solely on single asset classes.
Cardone Capital's decision may bolster recognition of Bitcoin as a viable treasury asset among institutional investors. The firm's distinctive use of real estate cash flow, rather than debt, for cryptocurrency purchases underscores its innovative investment approach.
Alignment with Broader Crypto Adoption Trends
This move aligns with previous trends set by firms adopting Bitcoin, paralleling strategies akin to MicroStrategy. Grant Cardone's position supports a broader acceptance of Bitcoin as a hedge against economic instability, enhancing its role in diversified portfolios.
In his words, "CardoneCapital is adding another $10M in BTC to its real estate hybrid model. We are long term holders of both institutional best in class real estate & BTC."