Arbus, the AI-driven market intelligence layer behind Arbus Terminal and the AttentionFi product Arbus Chirps, has been named Chiliz’s Official InfoFi Partner in a move the two teams say will accelerate fan-first Web3 adoption across sports and entertainment. The partnership pairs Arbus’s data and campaign tooling with Chiliz’s sports-focused blockchain and ecosystem, promising new ways to reward meaningful contributions and boost genuine onchain participation.
Accelerating Web3 Adoption for Sports Fans
Under the agreement, Arbus will support Chiliz’s mission to onboard millions of sports fans into Web3 while also helping Web3-native fans discover and engage with projects across the Chiliz Chain. Arbus’s role goes beyond simple analytics: the company will provide AttentionFi infrastructure across the network, enabling teams and builders to run Chirps campaigns that reward users for high-quality offchain and onchain contributions, and to amplify authentic engagement rather than volume-driven “noise.”
Value Proposition for Chiliz Ecosystem Builders
For projects inside the Chiliz ecosystem, the value proposition is twofold. Builders gain AI-powered market intelligence through Arbus Terminal, which helps teams better understand markets and craft smarter campaigns, while Arbus Chirps offers a structured way to spread narratives, grow mindshare among Web3 audiences, and drive measurable onchain activity via features like staker boosts and user-driven participation incentives. Campaigns are designed to reward users who create real ecosystem value, according to Arbus’s description of the product.
AI Insights and “Chirps” Roll Out Across Chain
Chiliz, which positions itself as the Web3 infrastructure provider for sports and entertainment, operates Chiliz Chain as a home for fan tokens, engagement apps, and sports-driven innovations. The chain already hosts collaborations with some of the world’s most recognized sports brands and fan-token programs, and the Arbus tie-up is being framed as a way to combine intelligence, attention and participation to fuel the next phase of SportFi growth.
User Experience on Chiliz Chain
From a user standpoint, getting started on Chiliz Chain remains simple: connect an EVM-compatible wallet, hold $CHZ, the native token that powers transactions and participation in the ecosystem, and explore the growing set of dApps and experiences designed to connect fans, builders and brands. Chiliz’s broader roadmap and reward initiatives, such as the Greenhouse Hub, are intended to make it easier for contributors and creators to discover opportunities and earn for meaningful work within the chain.
A Smarter, More Connected Web3 Future
Taken together, Arbus and Chiliz describe the collaboration as more than a commercial tie-up; it’s positioned as a founding layer for a smarter, more connected and reward-driven future in sports and entertainment Web3. By pairing Arbus’s AI and AttentionFi mechanics with Chiliz’s fan-first blockchain infrastructure, both teams say they intend to deepen fan engagement and create sustainable participation loops that benefit fans, builders and brands alike.
Exploring the Ecosystem
For readers who want to explore the ecosystem, Chiliz and its community directory Greenhouse Hub list projects and tools building on Chiliz Chain, including fan token platforms and community tokens that are already experimenting with new modes of fan ownership and rewards. Those curious about Arbus’s tools and the mechanics behind Chirps can find further details on Arbus’s blog and community channels.