Ahead of the Formula 1 Etihad Airways Abu Dhabi Grand Prix this weekend, COINPAYMENTS, a leading global digital payment gateway, announces it has become a global partner and the Global Digital Payments Processing Partner for the Aston Martin Aramco Formula One Team.
COINPAYMENTS is the gateway that underpins the future of digital commerce, empowering merchants to operate beyond traditional currencies. This collaboration brings together two brands centered around trust, innovation, speed, and high-performance. The COINPAYMENTS logo will appear on both the Formula One car and race suits throughout the partnership to mark its status as a Global Partner of the team. On-car branding will debut in Abu Dhabi this coming weekend, initially appearing on the headrest side of the AMR25.
The partnership was announced through a unique activation that saw an Aston Martin Aramco Formula One car travel from Dubai to Abu Dhabi on a super yacht, where the COINPAYMENTS and Aston Martin Aramco teams will also host key partners and customers in the coming days.
Quotes from Partnership Announcement
Ali Rafi, CEO at COINPAYMENTS, said: “This partnership represents a powerful alignment of our values – innovation, performance, and precision. As our business continues to grow exponentially, we’re dedicated to delivering digital payment solutions that move as seamlessly and efficiently as a Formula One car on the track. Working alongside a brand that epitomizes excellence and forward-thinking allows us to showcase the power of technology to enhance the payment experiences of businesses and individuals across the world. Together, we can push the boundaries of innovation on the global stage.”
Jefferson Slack, Managing Director of Commercial and Marketing, Aston Martin Aramco Formula One™ Team, said: “As a team we are proud that innovation is at the fore of all we do. Partnering with COINPAYMENTS is a natural fit for us as a team, as we continue to push boundaries and showcase our pursuit of excellence in every area of our business.”
Company Milestones and Growth
Founded in 2013, COINPAYMENTS has processed over $50 billion in transactions, serves more than 250,000 merchants and 1 million wallet users worldwide. It is a trusted payments gateway for thousands of companies and has a prestigious client base. Most recently, it announced re-entry into the United States, marking a significant milestone in the company’s growth and reaffirming its position as one of the world’s most trusted digital payment solutions.
About COINPAYMENTS
COINPAYMENTS is a global cryptocurrency payment gateway that enables businesses and consumers to send, receive, and manage digital currencies easily and securely. Founded in 2013, the company has processed over $50 billion in crypto transactions, serving more than 250,000 merchants and 1 million wallet users worldwide.
About Aston Martin Aramco Formula One Team
With history dating back to 1913 and its founders Lionel Martin and Robert Bamford, Aston Martin has a storied history rooted in racing. Early success at the Aston Hill Climb inspired a legacy of crafting high-performance luxury vehicles, which today includes the DB12, Vantage, Vanquish, DBX707, and the F1-inspired Aston Martin Valkyrie. The brand debuted in Grand Prix racing in 1922, claimed outright victory at Le Mans in 1959, and returned to Formula One in 2021 under Lawrence Stroll’s leadership.
The team has since made significant investments, notably opening the AMR Technology Campus in Silverstone in 2023, featuring sustainable design and a cutting-edge wind tunnel that became operational in 2025.
On-track, the driver line-up features the experienced Canadian Lance Stroll and double World Champion Fernando Alonso, supported by Test and Reserve Drivers Felipe Drugovich and Stoffel Vandoorne, along with Team Ambassador Pedro de la Rosa and Young Development Driver Jak Crawford. Aston Martin Aramco also races in the all-female F1® Academy series, with Swiss driver Tina Hausmann competing under the mentorship of the team’s F1® Academy Head of Racing and Driver Ambassador, Jessica Hawkins.
Off-track, Aston Martin Aramco continues to drive progress through its I / AM fan engagement platform and Make A Mark ESG programme, driving sustainability, inclusion, and community engagement. Partnerships with Racing Pride, Spinal Track, and the Aleto Foundation support inclusivity, accessibility, and leadership development. The team’s commitment to energy efficiency is certified by ISO 50001 compliance.