Monetization in the Web3 Era: CCCC Lisbon 2025 Calling
The Crypto Content Creator Campus (CCCC) 2025, supported by title sponsor Bybit, held its Lisbon 2025 Calling event earlier this month in Lisbon, Portugal. Under the theme “Monetization in the Web3 Era,” the three-day in-person gathering brought together creators from global markets for a curated program focused on education, collaboration and the future of digital influence in Web3. Leading voices in digital storytelling, including Nuseir Yassin (Nas Daily), Nick Tran, Philippe Ben Mohamed, Sergej Loiter and Dr. Maye Musk, shared their insights and experiences with participants.
To share the momentum of the Lisbon experience, Bybit hosted an online livestream titled “CCCC Lisbon 2025 Calling: Winner’s AMA”, reuniting the winners of the CCCC creator competition for an in-depth look at the production behind the contest's top-ranked video. The AMA panel, moderated by Meyade, featured Bybit Co-CEO Helen Liu, Coin Bureau’s Raheem and Nic, Bruno from Crypto Banter, Matthew from Empire Crypto Trading, filmmaker Baxter Persse and ShekCreator of Bitcoin Unlimited.
Creators Praise CCCC as a True Collaborative Platform
During the AMA, speakers revisited how the Lisbon program created space for real conversations, peer-to-peer learning and creative experimentation. They noted that such focus and depth are rare in an industry landscape dominated by crowded, fast-paced expo halls.
ShekCreator (Bitcoin Unlimited) highlighted how CCCC’s structure allows creators to meaningfully exchange ideas and learn from one another. Bybit Co-CEO Helen Liu added that this year’s participants arrived with greater preparation and purpose, reflecting how seriously global creators now approach their craft.
Panelists from Coin Bureau, Crypto Banter and Empire Crypto Trading echoed these views, emphasizing the program’s ability to strengthen professional connections and raise creative standards across markets.
Their reflections underscored CCCC’s mission to support the next generation of Web3 storytellers through expert guidance and community-driven growth.
Behind the Winning Film: “Grandma Likes to DCA”
After reflecting on the broader Lisbon experience, the AMA shifted to the story behind the winning film. The team originally planned a rug-pull narrative but pivoted when challenged to produce a simple, engaging explainer for a crypto newcomer. Their solution was to teach the concept of Dollar-Cost Averaging (DCA) through the perspective of a curious grandmother, combining humor with accessible education.
Filmed entirely on an iPhone, the piece embraced the rising trend of lightweight, authentic digital production. POV-style shots, a comedic fight sequence and an unexpected shower moment added distinctive creative flair while keeping the storyline relatable and entertaining.
Filmmaker Baxter Persse, who recently surpassed 100,000 YouTube subscribers, led an all-night editing sprint and completed the final cut just an hour before the deadline. He emphasized the importance of music choices, layered sound effects and the integration of news clips in building the emotional rhythm of the story, particularly in the sequence illustrating Bitcoin’s rise from $20,000 to $110,000.
Team members agreed that the final edit lifted the entire project. Bruno said it was the moment he felt confident they had produced a winning entry, while Matthew noted the value of observing Persse’s directing and post-production process up close.
Looking Ahead to CCCC 2026
The AMA concluded with the winning team expressing gratitude for the experience and enthusiasm for future collaborations. Bybit’s Helen Liu confirmed that the next edition of the Crypto Content Creator Campus will take place in Dubai in 2026, expanding the program’s global reach and building on the momentum established in Lisbon.
The continued growth of CCCC is reinforced by significant industry support. This year’s Lisbon edition was backed by Bybit EU and Zoomex as Diamond Sponsors, with WEEX and Mantle joining as Platinum Sponsors. Their contributions played an important role in elevating the creator experience, deepening the educational program and delivering meaningful value to participants across global markets.
About Crypto Content Creator Campus (CCCC)
CCCC is a team of industry experts and visionaries committed to shaping the future of content creation within the Web3 and crypto sphere. Driven by a shared passion for creating a high-value community, we've curated a campus that promises an experience unlike any other. The CCCC 2025 will be held in Lisbon, Portugal, from November 14 to 16, 2025.
For more details about CCCC, please visit: https://www.cccc.buzz/