Cheelee has introduced an additional token called $EASY, which serves as an engagement layer. It rewards users for simple actions on the platform and encourages more active participation.
$EASY: The Engagement Token
Users can earn $EASY for a variety of interactions:
- •Swiping through videos
- •Watching short parts of content
- •Publishing videos
- •Buying Cheelee Glasses or Risk Glasses
- •Purchasing $CHEEL tokens in-app
- •Inviting friends via referral or ambassador programs
- •Completing tasks in the Task Center
- •Simple actions such as confirming a phone number
Rewards range from small amounts (for swiping or watching) to larger amounts (for purchases or referrals).
Role in the Ecosystem
$EASY is designed as a temporary token to boost activity and make it easier for new users to get started. It helps connect light interactions with tangible rewards, making the first steps on the platform more engaging. Over time, users may move from $EASY into the broader economy of $LEE and $CHEEL.
Conclusion
$EASY complements the existing token model by focusing on engagement. It is not intended to replace $LEE or $CHEEL but to support user activity, onboarding, and retention.