Program Overview
Liquid has launched Season 1 of its points program, distributing 100,000 points weekly to enhance user engagement on its perpetual DEX aggregator. This initiative, which began on November 18, 2025, aims to encourage a variety of user activities, including trading, deposits, and inviting new users to the platform. The program is designed to build upon previous successful engagement strategies and foster continued community interest.
Incentivizing User Activity
The Season 1 points program is specifically designed to incentivize user activity on Liquid's DEX. By offering a substantial weekly distribution of 100,000 points, the program encourages users to actively participate in trading, maintain deposits, and refer new users. These activities are crucial for the growth and liquidity of the DEX aggregator.
Users can accumulate points through various means, including conducting transactions, maintaining deposits, inviting friends, and utilizing new features on the platform. The Liquid Team, in an official app announcement, stated, "Users can accumulate points through transactions, deposits, inviting friends, and using new features, and can view their balance in real time within the app." This real-time tracking aims to provide transparency and motivate ongoing participation.
Liquid's platform primarily facilitates trading for major cryptocurrencies such as ETH, BTC, and other significant altcoins. The program's focus on these core markets is expected to have a noticeable impact on trading volumes and overall market dynamics within these ecosystems.
Market Impact and Future Outlook
The introduction of Liquid's points program is anticipated to influence trading volumes and user activity within the cryptocurrency market. While specific on-chain data and detailed user metrics related to the program's initial impact have not yet been released, industry participants are looking forward to increased engagement. This expectation is based on the positive results observed in comparable initiatives within the decentralized finance space.
Potential financial and market outcomes include heightened user activity and possible impacts on liquidity. The program operates in an environment where regulatory oversight from bodies like the SEC or CFTC has not yet addressed such incentive programs, leaving future developments uncertain. Continued monitoring of the program's progress and user adoption will be essential for understanding its long-term effects and market implications.