Strategy announced one of its highest weekly BTC purchases in months. The company added 22,305 BTC between January 12 and 18 after its Executive Chairman, Michael Saylor, issued a pre-announcement of a return to “bigger orange.”
Strategy announced the third Bitcoin purchase for 2026, adding a whopping 22,305 BTC to its treasury. The massive purchase follows two weeks of purchases: 1,286 BTC worth $116 million and 13,627 BTC worth $1.25 billion, respectively.
Strategy has acquired 22,305 BTC for ~$2.13 billion at ~$95,284 per bitcoin. As of 1/19/2026, we hodl 709,715 $BTC acquired for ~$53.92 billion at ~$75,979 per bitcoin. $MSTR $STRC $STRK $STRF $STRD $STRE https://t.co/6hpAeOxp2I
— Strategy (@Strategy) January 20, 2026
For Strategy, this week’s addition is the largest purchase since November 11, when the company bought 27,200 BTC for approximately $2.03 billion. This time, Strategy allocated $2.13 billion at an average price of $95,284 per Bitcoin.
Strategy Hits 700,000 Bitcoin Mark Using MSTR Stock
This massive buy has pushed the company to a new threshold. Strategy now holds 709,715 BTC, acquired for $53.92 billion at an average price of $75,979 per Bitcoin, making it the first company to achieve this and the largest Bitcoin treasury company.
Given BTC’s price today of $91,000, the stash is now worth $64.6 billion. Consequently, Strategy sits on a paper gain of over $10 billion as of press time. With the latest acquisition, Strategy’s Bitcoin holdings have grown by more than 22,000 BTC in a single week, cementing its position as the largest corporate holder of Bitcoin globally.
Strategy used MSTR, STRC, and STRK shares to finance this most recent transaction. According to the filing made by the SEC, Strategy generated a net total of approximately $2.125 billion for this period through both equity offerings and preferred stock sales.
The majority of capital was generated from the sale of STRC variable-rate preferred shares and MSTR Class A common stock. Strategy sold 2.95 million STRC shares for $294.3 million in net proceeds and issued 10.4 million MSTR shares, generating $1.83 billion.
Smaller amounts were raised through STRK preferred stock sales, while no issuance occurred under STRF or STRD during the period. The company confirmed that proceeds from the ATM program were used directly to fund Bitcoin purchases. The firm still has more than $8.4 billion of MSTR stock and billions in preferred securities available for future issuance under its ATM programs.
Market Context and MSTR Stock Performance
Meanwhile, Bitcoin has pulled back from its year-to-date (YTD) highs above $97,000 to as low as $91,204 today. This price decline has come amid the latest threat of Trump tariffs, with the US planning to impose tariffs on France, Germany, the UK, the Netherlands, Finland, Denmark, Norway, and Sweden, starting February 1. The court has set today as an opinion day and could decide on the tariffs case.
MSTR Stock Declines 5%
Strategy’s stock didn’t enjoy its usual post-purchase bump. The MSTR stock has declined almost 5% from last week’s close of $173. The crypto stock is trading around $165 in premarket.
However, the stock is still up over 12% YTD, marking a huge positive for the stock, which ended 2025 in a loss. Analysts predict that Strategy stock could rally above $200 in the near term.
Meanwhile, institutions also continue to accumulate MSTR shares, with Vanguard Group’s Value Index Fund disclosing a $200 million purchase, and VanEck recently revealed that it is a top holder.
Based on their current level, overall holdings are in excess of 3% of Bitcoin’s total circulation supply in existence. It is pertinent to note that the average acquisition cost per recent purchase exceeds Strategy’s historical cost basis. Management has consistently indicated unabashed focus on long-term strategy and is less concerned about price sensitivities.