Company Rebranded as Strategy Inc, Shifts Focus to Bitcoin Holdings
S&P Global Ratings has assigned a B- issuer credit rating to Strategy Inc, the company formerly known as MicroStrategy. The rating comes with a stable outlook, indicating that S&P does not anticipate significant changes in the short term. Strategy Inc is recognized for its distinct business model, which involves raising capital through debt and equity primarily to acquire Bitcoin, rather than focusing on expanding its software business. Consequently, the firm now operates more as a Bitcoin holding entity than a conventional technology company.
S&P Global Ratings has assigned Strategy Inc a ‘B-‘ Issuer Credit Rating (Outlook Stable) — the first-ever rating of a Bitcoin Treasury Company by a major credit rating agency. https://t.co/VByjvTY7V3
— Strategy (@Strategy) October 27, 2025
S&P suggests that this corporate structure offers investors a method to gain exposure to Bitcoin without direct ownership. However, this approach also introduces considerable risks.
Key Factors Influencing S&P's Rating
According to S&P, the B- rating reflects several identified weaknesses in Strategy Inc's financial standing:
- •Extreme concentration of assets in Bitcoin.
- •Low liquidity in U.S. dollars.
- •A negative capital position when Bitcoin holdings are excluded.
- •Reliance on capital markets for ongoing funding.
- •Limited operational cash flow generation.
S&P considers Strategy's balance sheet to be inherently risky due to its substantial Bitcoin holdings, while its debt obligations and dividend payments are denominated in U.S. dollars. The company's strategy to avoid selling Bitcoin to meet expenses involves continuous capital raising through equity, preferred equity, and convertible debt instruments.
Strategy has acquired 390 BTC for ~$43.4 million at ~$111,053 per bitcoin and has achieved BTC Yield of 26.0% YTD 2025. As of 10/26/2025, we hodl 640,808 $BTC acquired for ~$47.44 billion at ~$74,032 per bitcoin. $MSTR $STRC $STRK $STRF $STRD https://t.co/Ipb8nYX4w4
— Strategy (@Strategy) October 27, 2025
S&P also highlighted that while Bitcoin's performance has been strong, its inherent price volatility poses a potential challenge. A significant downturn in Bitcoin's price coinciding with debt maturities could compel the company to sell Bitcoin at a loss or undertake debt restructuring.
S&P's Outlook for Strategy Inc
Despite the identified risks, S&P maintains a stable outlook for Strategy Inc. The agency anticipates that the company will continue to:
- •Manage its debt maturities effectively.
- •Sustain access to capital markets.
- •Utilize equity and debt financing to meet its financial obligations.
S&P does not foresee regulatory actions that would impede the company's Bitcoin-centric operational model.
However, S&P has cautioned that the rating could be downgraded if Bitcoin experiences a significant price collapse or if the company encounters difficulties in securing new funding. Conversely, an upgrade is unlikely in the near future unless Strategy Inc successfully reduces its debt burden and enhances its U.S. dollar liquidity.
Everybody, please read this as it relates to Strategy’s credit rating.
It’s hilarious
S&P Global: “we are likely to continue to view capital as a weakness, because Strategy’s bitcoin holdings are likely to grow materially”
So basically “the more Bitcoin they buy, the weaker… pic.twitter.com/vC4khB4sog
— Adam Livingston (@AdamBLiv) October 27, 2025
Strategy Inc's aggressive approach to Bitcoin investment has positioned it as a unique entity in the financial landscape, blending software operations with significant cryptocurrency holdings. S&P's rating underscores the inherent trade-offs: the potential for substantial gains during Bitcoin bull markets versus the financial pressures that can arise during periods of crypto market volatility. With substantial debt obligations maturing in the coming years, the company's capacity to raise capital will remain a critical determinant of its strategic success.

