Sweet today announced the launch of the official SCOR Sticker Store inside the newly opened FUSE Sticker Store, the Telegram sticker store launched by TON Foundation, as the exclusive destination for sports-themed sticker packs with real in‑game utility. For the first time on Telegram, fans can collect premium athlete and club‑branded packs that do more than deliver fun stickers; they open up power‑ups, advantages, and rewards across SCOR’s skill‑based mini‑games.
By collecting these packs, fans can boost gameplay, unlock exclusive power‑ups, and climb leaderboards to multiply their Gem stack. These Gems can be committed weekly for additional bonus opportunities during the SCOR Invitational, $SCOR’s pre‑TGE competition. This launch is a breakthrough for the Telegram ecosystem, blending the fun of collectibles with meaningful, competitive advantages in gameplay that connect directly to real rewards.
Through its official partnership with SCOR, Winners Alliance is advancing efforts to bring the global sports ecosystem on‑chain. Launching with cricket’s biggest spin‑wizards, the inaugural packs transform athlete personalities and iconic celebrations into digital assets fans can own, play, and use inside SCOR mini‑games. Rashid Khan’s helicopter spin, Sunil Narine’s Caribbean cool, Adil Rashid’s joyful celebrations, Ish Sodhi’s trademark wrist‑spin, and Tabraiz Shamsi’s shoe‑phone dance now live on‑chain – creating a new model where sports IP becomes playable, ownable, and rewarding for fans worldwide.
Each pack contains five animated athlete stickers and will be available for $4.99 (or the TON/Telegram Stars equivalent). The packs go live in the SCOR Sticker Store inside the FUSE Sticker Store on October 17, with a total supply of 1,000 per edition. 200 packs are reserved for the top 200 all‑time Sixer Smash scorers by October 10. Winners will earn early access to mint ahead of the public mint window.
“This is a first‑of‑its‑kind launch for Telegram: collectible sports packs with real gameplay utility,” said Max Crown, CEO at TON Foundation. “By partnering with globally recognized athletes and clubs, SCOR and TON are turning Telegram into the go‑to destination for sports‑themed digital experiences.”
This launch marks the first step in SCOR’s role in bringing pro sports on‑chain where fandom, gameplay, and sports IP converge. With sticker packs that fans can share in chats, use to power up mini‑games, and connect across Telegram, SCOR is transforming everyday social interactions into on‑chain moments that feed into its wider gaming and rewards ecosystem.
About SCOR
SCOR is building the programmable infrastructure for fandom, transforming the way athletes, leagues, and fans connect. With partnerships spanning hundreds of world‑class athletes across cricket, tennis, golf, soccer, and more, SCOR introduces the $SCOR token as the backbone of a fan‑first ecosystem. Through SCOR‑ID, athlete NFTs, tournaments, and consumptive‑use tokenomics, fans gain true ownership of their engagement while IP holders unlock sustainable, perpetual value. Unlike short‑lived fan tokens, SCOR is designed for long‑term growth bridging the multi‑trillion‑dollar global sports and entertainment economy with transparent, on‑chain participation.
About TON Foundation
TON Foundation is a non‑profit organization accelerating the growth of TON Ecosystem by funding and supporting developers, creators, and businesses building on TON Blockchain. Founded in Switzerland in 2023, the Foundation brings together global expertise to advance protocol development, foster ecosystem growth, and drive adoption through grants, technical resources, and strategic partnerships. While it advocates for TON’s mission, the Foundation does not control the network. TON is fully open‑source, community‑driven, and free from central control. To learn more, visit https://ton.foundation.
About Winners Alliance
Winners Alliance is a global, athlete‑centric commercial solution dedicated to creating novel group licensing, sponsorship, partnership, content, investment, and event opportunities for world‑class athletes collectively. Launched in 2022, Winners Alliance represents the group commercial rights of thousands of athletes worldwide across professional tennis (Professional Tennis Players Association), cricket (World Cricketers’ Association), track (Grand Slam Track), basketball (EuroLeague Players Association), and college football (Pathway Sports & Entertainment). Learn more at www.winnersalliance.com and follow @WinnersAlliance on LinkedIn, Instagram, and X.