- •Thumzup explores Dogecoin payouts to simplify global creator rewards.
- •Dogecoin integration aims to reduce costs and accelerate micro-payments.
- •Crypto-based payouts could attract new users to Thumzup’s platform.
Thumzup Media announced it plans to integrate Dogecoin as an alternative payout method for users of its Thumzup app. This strategic move aligns with its goal to bypass banking rails and lower transaction costs while enabling fast cross-border micro-payments.
The firm said exploring DOGE integration would improve unit economics and broaden appeal among crypto-savvy creators. It emphasized phased rollout dependent on technical tests, regulatory clarity, and pilot success.
Its platform currently lets users earn cash for sharing authentic content about advertisers’ products. Introducing Dogecoin aims to enhance settlement speed and user satisfaction for content creators.
Thumzup holds about 19 BTC and 7.5 million DOGE in its treasury as of September 30. It also backed DogeHash with a $2.5 million loan to expand its mining operations.
The board previously authorized expansion of the treasury beyond Bitcoin and Dogecoin. That authorization includes major cryptocurrencies such as Litecoin, Solana, Ripple, Ether, and USD Coin.
New Payouts Could Shift Rewards Landscape
The potential DOGE payout option could significantly reshape Thumzup’s reward model. By using Dogecoin, users may receive near-instant payouts rather than waiting through conventional banking systems.
Consequently, transaction costs could fall and settlement friction could reshape micro-reward economics. Moreover, offering an alternative crypto route may attract more creators comfortable with digital assets.
This integration would still require thorough technical validation and regulatory guidance. The company plans a phased approach and pilot testing before full rollout.
At press time, Thumzup’s stock traded down 5.3% at $5 per share. Meanwhile, Dogecoin’s value fell 2.4% to $0.20.
Thumzup’s move to integrate Dogecoin represents a clear pivot toward crypto-native rewards. Its success hinges on technical, regulatory, and adoption challenges yet it could redefine how digital creators get paid.