World Liberty Financial is strengthening engagement around its USD1 stablecoin initiative by distributing 8.4 million WLFI governance tokens. The tokens will serve as rewards for early users who joined its USD1 Points Program, a loyalty platform designed to promote USD1 adoption and trading activity.
The USD1 Points Program, launched two months ago, allows users to earn points through trading USD1 pairs on partner exchanges and maintaining USD1 balances. This reward structure was introduced to build long-term participation and support the stablecoin’s utility within the broader digital asset market.
The initial WLFI token distribution will occur across six major exchanges, including Gate.io, KuCoin, LBank Exchange, HTX Global, Flipster, and MEXC. According to World Liberty Financial, each platform will release its own eligibility rules and reward details, as conditions and allocations may vary by exchange.
Expanding Rewards and New DeFi Opportunities
According to an update shared on X, World Liberty Financial emphasized that the WLFI points program will continue expanding alongside new USD1-related initiatives. The company plans to introduce more trading pairs, additional reward channels, and broader decentralized finance integrations to drive stablecoin adoption.
Besides, the project recently revealed that it is developing real-world asset tokenization opportunities that could eventually pair with USD1. This move aims to strengthen the asset’s use case beyond traditional stablecoin trading.
Growing Ecosystem and Market Outlook
CEO Zack Witkoff stated during the Token2049 conference in Singapore that the company also intends to launch a debit card either later this year or in the first quarter of 2026. The card is expected to enhance the real-world usability of USD1 and strengthen its position in the financial ecosystem.
Currently, USD1 ranks as the sixth-largest stablecoin globally, with a market capitalization of $2.98 billion. WLFI, meanwhile, has a market value of $3.8 billion but is trading down 5.25% in the past 24 hours at $0.14.
Consequently, World Liberty Financial’s latest distribution highlights its strategy to reward loyalty and sustain growth through user-focused token incentives while continuing to expand its reach across the digital finance landscape.